Why work with a Social Media Strategist?
Many business owners feel lost when it comes to social media -- maybe you stay consistent for a bit but when your business gets busy, you want to focus on how you serve and what you love to do. Which means social media may take the backseat; hey, I get it. Here is why you ought to consider working with a Strategist.
Strategy & Consistency
gone are the days of guesswork and wondering what you need to post and when
Take back your time
by outsourcing this crucial aspect of your business growth, you can free up your time and focus on what you love to do (or at least what you'd rather be doing)
Content that connects
it's not just posting - it's about posting what resonates and connects you to your audience; a strategist can enhance the way you serve your community
Brand Clarity & Cohesion
a strong brand voice and visual identity are assets to your business; ensure you are consistent across platforms in order to increase your brand recognition and credibility
Data-Driven Results
a strategic approach to social media hits different than the "let's just post and see what happens" approach; let your data work for you to drive results for your business
About Me
I'm Nina.
I'm a proud millennial - and I wouldn't have it any other way!
This means I grew up largely without social media.
We had AOL messaging, dial-up internet, and sliding keyboards on our phones. And then…we had MySpace, FaceBook, Twitter Instagram, and I could go on and on.
I’ve been at the forefront of every shift on the social media and technology landscape for my entire life. So I’ve seen firsthand the pivot from overly filtered selfies and food pics to curated content for creators and brands.
For the past 5 years I’ve helped businesses either get established, return to consistency and cohesion, or re-brand on their social media platforms.
I’ve worked with business owners in a variety of industries: dentistry, textiles, boutique fitness, niche marketing, nonprofits and more.
Over the years I’ve been able to dial in a strategy that is fully customizable, consistent, data-driven, and scalable to grow with your business. This strategy works with businesses in any industry and is what I work with my clients to develop for their unique needs.
Whether you’re a tech-savvy business owner looking for a strategy and accountability to ensure you’re doing the right thing – or looking for someone to take the burden of socials off your back completely – I am confident we can come up with a strategic solution for your needs.
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How can Aligned SMS help your business?
Social Media Strategizing
Imagine having a strategy that is reliable, data-driven, and totally tailored to your needs that takes the guesswork out of what to post.
It is possible.
Content Creation
Haven't caught the creative bug yet? No worries, I've got you covered with unique and dynamic content that will showcase your business and your team.
Social Media Management
Ready to outsource all together? I get it and I'm ready to serve you and your business.
Subject to availability.
Social Media Mentorship
If you're a tech-savvy business owner who just wants to ensure what you're doing is working and how you can streamline your processes, this is for you.
Deep Dive Coaching
Need help mastering Instagram or Canva? This is for you.
Deep dive coaching sessions are 1:1 and completely tailored to your needs
Branding & More
Get intentional with your brand once and for all. These sessions are built to help you dial in on who you serve, how you serve them, and so much more.
What the process looks like
Ready to work with me? Here is what it'll look like
Initial Consult (FREE)
Let's get together to chat about the current state of your business, socials, and what you are seeking from a partnership.
This is a time for us to get a little pulse check on where you're at and how I could best serve you.
At this session, I'll bring a brief social media audit (if you're established on socials) and give you some tangible tips you can take with you to immediately improve your presence and branding.
Proposal & Contract
After our initial meeting I will generate a proposal for services. This proposal is customized for you and will outline everything you need to know about working with me and what our time together will look like.
This will outline how we'll work together, if you'll be posting or if I will handle all that - it's just the nitty gritty details to make sure we're on the same page ;)
Once we finalize the proposal, we'll take care of the boring legal stuff (aka the contract) and dive deeper into how we'll generate a plan of action.
Let's roll.
Once we're on the same page, it's time to strategize.
We will first have a couple of sessions so I can get familiar with your brand, business goals, services, and more. From there I will create a customized strategy that aligns with your business; this is our GAME PLAN and it will outline everything we discussed and highlight how we're going to execute the strategy.
Then - it's time for the fun part. The content capturing, creating, and posting.
STRATEGY MADE
SIMPLE
Gone are the days of the cookie-cutter content pillars.
For the longest time, all brands and business owners had were these mythical concepts called "content pillars."
I'm here to tell you, there is a better way. And you don't have to be bogged down my content pillars ever again!
Over the years I have formulated a content strategy for businesses that is sustainable, scalable, and 100% unique to your business. Whether you're needing to increase brand awareness, in a launch mode, or just want to engage more with your customers, this strategy is comprehensive and designed to growth with your business.